Account
Get our app
Account Sign up Sign in

Visit Our Intellectual Property Center

Get trademark documents and ask your IP questions.


First, search through the USPTO database, also known as the Trademark Electronic Search System or TESS. You're looking to see if anyone else has registered a business name or logo similar to your own. Remember that you must search for both text and designs. If you don't find anything that's the same, go on to check for items that are similar. You must make sure that your business name or logo is distinct from others.

If you pass this point, you can fill out the application online through the Trademark Electronic Application System. You'll also need to pay the registration fee, which costs somewhere between $250 and $350 depending on the kind of trademark and your business type. To fill out the application, you'll need to have the following information on hand:

•    Business name
•    Name, logo or design to be protected
•    Your name
•    How the name or logo is to be used
•    First time it was used officially in commerce
•    Business address

After you submit the application, you should receive a response within six months. If you can't get your name or logo trademarked on your first try, try to figure out why. Most of the time, it's because the design is too similar to another one. Fortunately, you can register again after you have altered the business name or logo enough to satisfy the USPTO.

If you need help with your business IP, visit our Intellectual Property Center.

This article contains general legal information and does not contain legal advice. Rocket Lawyer is not a law firm or a substitute for an attorney or law firm. The law is complex and changes often. For legal advice, please ask a lawyer.


Ask a lawyer

Our On Call attorneys are here for you.
Characters remaining: 600
Rocket Lawyer On Call® Attorneys

Try Rocket Lawyer FREE for 7 days

Start your Premium Membeship now and get legal services you can trust at prices you can afford. You’ll get:

All the legal documents you need—customize, share, print & more

Unlimited digital signatures with RocketSign®

Ask a lawyer questions or have them review your document

Dispute protection on all your contracts with Document Defense®

30-minute phone call with a lawyer about any new issue

Discounts! Incorporate for FREE + hire a lawyer with up to 40% off*

*Free incorporation for new members only and excludes state fees. Lawyer must be part of our nationwide network to receive discount.

Trusted and secure
Better Business Bureau A+ rating