Account
Get our app
Account Sign up Sign in

Protect Your Business and Brand with a Trademark

Hire an attorney to file your trademark, at half the cost.

Protect Your Business and Brand with a Trademark

Get started

What Does the Act Include?

Named after Representative Fritz Lanham ofTexas, the Act is divided into three subchapters with an additional one added to accommodate the Madrid Protocol. Subsequent amendments and international treaties ratified by the United States have resulted in an expansion of the Act to incorporate laws governing new technologies, including software piracy and cyber squatting. Chapters I and II are devoted to the Principal and Supplemental Registers, regulating (among other provisions) how trademarks may be registered, and the requirements they must meet in order to be eligible for registering. Subchapter III (General Provisions) outlines the way in which a trademark holder may seek to remedy infringements upon his trademark. It is considered one of the most important parts of the Act, though the way it is applied has changed over the decades, as courts interpreted the highly precise regulations.

How Important Is the Lanham Act?

It would be hard to overstate the importance of this Act. Apart from being the foundation upon which the entire trademark protection system rests, it also confers protection to unregistered trademarks. While limited in scope, its laws allow owners of trademarks who could not register them to enforce these laws in case of infringement. The continued expansion of the act also serves to update it with provisions dealing with new technologies. For example, one of the latest additions is aimed at dealing with cybersquatting, the practice of buying up domains with the intent to sell them to interested parties at inflated prices.

If you have a trademark law question about the Lanham Act, or anything else, ask a lawyer.

This article contains general legal information and does not contain legal advice. Rocket Lawyer is not a law firm or a substitute for an attorney or law firm. The law is complex and changes often. For legal advice, please ask a lawyer.


Ask a lawyer

Our network attorneys are here for you.
Characters remaining: 600
Rocket Lawyer Network Attorneys

Try Rocket Lawyer FREE for 7 days

Start your membership now to get legal services you can trust at prices you can afford. You'll get:

All the legal documents you need—customize, share, print & more

Unlimited electronic signatures with RocketSign®

Ask a lawyer questions or have them review your document

Dispute protection on all your contracts with Document Defense®

30-minute phone call with a lawyer about any new issue

Discounts on business and attorney services