SAL04104
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Dear _________________:
Thank you for taking the time to speak with me on the phone yesterday and to share your concerns about working with my company. I can certainly understand that after having had a bad experience with one of our representatives in the past, you would feel reluctant to work with us again.
As you consider which firm to select for your _________________ business, I hope that you'll keep several points in mind:
1. The person with whom you had the bad experience is no longer with our company.
2. The incident took place over a year ago; since that time, we have put many new quality controls in place.
3. Before the bad experience, you had been happy working with our firm for some time.
In short, _________________, we've done everything in our power to correct or eliminate the factors that led to your previous unsatisfactory experience. I hope you'll give us another chance. I think you'll be glad you did.
Sincerely,
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