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_________________, _________________ _________________

 

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_________________, _________________ _________________

 

Dear _________________:

 

Why buy off the shelf when you can "have it your way"?

 

Here at _________________, we know that every customer is different, and therefore, every _________________ needs to be different in order to exactly meet the needs of that customer.

 

Sure, you can save a few pennies by buying the one-size-fits-all _________________ -- but how much will it cost you to get exactly what you need? How long will it take you? And, most importantly, how can you be sure that what you end up with will really be what you want?

 

At _________________, we take care of the customization for you, and we stand behind our work. We're here to serve you.

 

Please -- let us help you have it your way.

 

Sincerely,

 

 

 

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