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_________________, _________________ _________________

 

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_________________, _________________ _________________

 

Dear _________________:

 

Attached you will find the sales figures for _________________. The numbers speak for themselves: We are slipping.

 

I understand that all of you have been working hard during this period to try to bring these numbers up, but we need to face the fact that we are still well below our objectives, particularly on _________________.

 

Rather than dwell on the negative, I want to remind you all of two things:

 

1. The year is not yet over, and it's not over 'til it's over.

 

2. We are all competent, committed individuals; we can certainly do better than these figures indicate.

 

Please come to the next sales meetings with at least THREE specific suggestions of how these sales figures can be turned around by the next _________________. The meeting is scheduled for _________________ at _________________.

 

I look forward to seeing you then.

 

Sincerely,

 

 

 

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