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Media Licensing Agreements for your Business
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Media Licensing Agreements for your BusinessYou don't have to be a graphic design or software company to be working with diverse forms of media. Whatever your business, you're likely at the very least to have a website, and you might even want to create or use videos. To protect your own intellectual property rights, and to make sure you don't violate someone else's, you'll need to use various media licensing agreements for your business. Here are some of the agreements you should know about. An End Userser License Agreement (EULA) is a special type of licensing agreement typical of computer software. Under a EULA, the buyer doesn't own the software, rather, they are a licensee being granted the rights to use it as directed in the agreement. Some EULAs can only be used on a single computer, others allow unlimited usage across a network. Under a Website Design Agreement, a web designer agrees to provide design and programming services to a business or individual. This is basically a specialized contractor agreement. In some cases you can communicate personally with the owner of another website and come to an informal agreement about linking to their site. Sometimes, though, you'll need to formally request the third party to link to their website, or have them link to yours. You'll need to use a Video Clearance or Release form to obtain permission to use clips from any video or audio footage that includes one or more individuals. As the released party, you'll be released from liability for the use of the footage. The person(s) being recorded, called the recorded party, grants you permission to use their picture and/or voice. This agreement usually doesn't require a cash payment. This Release for Use of Likeness gives the released party the right to use a photo, image or other likeness of one or more individuals without liability. There's usually no monetary exchange for such a release of liability.
Laws on this topic may vary from state to state.
This content is not meant to provide you with complete information and it is not intended to be legal or tax advice. It is recommended that you consult with your own attorney, accountant or other advisor regarding your specific situation.
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