SAL0118
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Dear _________________:
It's our _________________ anniversary here at _________________!
You, our customer, are the reason that we've been able to thrive -- and we want to show our appreciation by inviting you to our special Anniversary Sale. At the Anniversary Sale, you'll be treated to _________________ and additional markdowns on all our great merchandise.
Be sure to bring this letter with you when you come to the store, as only our most established customers are receiving this invitation.
Thank you for being part of our success during the past _________________ years. I hope that you will come and help us celebrate our anniversary.
Sincerely,
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